Beverage Business INSIGHTS
December 16, 2010
DISTRIBUTION: KEMPER SODAS CONSOLIDATES NETWORK IN LA, NORTHERN CALIF
Thomas Kemper Sodas continues to refine its distribution map,
now consolidating its LA territory with Haralambos Beverage while
aligning primarily with Anheuser-Busch houses in Northern Calif.
Haralambos gets brand that had been served by now-defunct Prestige
and by Energized. In NorCal, brand will exit DBI on Jan 1 in favor
of Bud houses like Matagrano in SF and ME Fox in San Jose, as well
as non-Bud house Saccani in Sacramento. As reported, brand earlier
exited giant Columbia Distributing in Wash/Ore, in belief it was
important to get brand into smaller shops that might place more
focus on key non-grocery accounts (BBI, Oct 5). It's realigning
network as it preps push behind new stevia-sweetened canned line,
too (BBI, Dec 14).